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Find expert guidance, detailed tutorials, and essential resources to create and manage successful virtual events with ease.",[],"",{"id":585,"alternativeVersions":586,"collection":591,"slug":588,"seoTitle":583,"seoDescription":583,"theme":592,"icon":595,"integration":598,"name":599,"description":600,"articles":601,"trackName":583,"trackingBreadcrumbTitle":583},"Dk66otAXT-qcVOeQf3dQFw",[587,589],{"locale":576,"slug":588},"8-analytics-data",{"locale":578,"slug":590},"analyses-donnees",{"id":10},{"id":593,"color":594},"141540551","sunburst-red",{"id":596,"name":597},"UOevVwfYTCq4ACbyZw3G5w","poll",null,"Analytics & Data","Learn how to manage and export your data in and out of your events.",[602,604,606,608,610,612,614,616,618],{"id":603,"title":121,"slug":122},"XWjykBI2TOqIlOj6mvnJsA",{"id":605,"title":256,"slug":257},"Ttpsxe-7RziKnI9X89OdVg",{"id":607,"title":316,"slug":317},"DhqAA3lXTO6PyJQhrMaVCg",{"id":609,"title":385,"slug":386},"dqK3Ooo0T_Ospo-pBY2f9g",{"id":611,"title":388,"slug":389},"Ts4PjrmmTW2_1fEspFhFXg",{"id":613,"title":412,"slug":413},"bYiXLs7mSFm6C8Pp5kUHRg",{"id":615,"title":442,"slug":443},"JtcBTcgRTdK9xE1MzGW8Ew",{"id":617,"title":502,"slug":503},"GwHA9QwHSCShPFS4VDPL_A",{"id":619,"title":514,"slug":515},"chkazWBCRyWB1Hydab5ncw",[584,621],{"id":622,"alternativeVersions":623,"collection":628,"slug":625,"seoTitle":583,"seoDescription":583,"theme":629,"icon":632,"integration":598,"name":635,"description":636,"articles":637,"trackName":583,"trackingBreadcrumbTitle":583},"LcrqBs28SkGkhhzhvttkWQ",[624,626],{"locale":576,"slug":625},"87-webinar-management",{"locale":578,"slug":627},"gestion-des-evenements",{"id":10},{"id":630,"color":631},"141540548","live-red",{"id":633,"name":634},"NSvvtUI5QpmCqKiHh7QkMA","list","Event Management","Everything you need to create, organize and distribute your events.",[638,640,642,644,646,648,650,652,653,655,657,659,661,663,665,666,668,669,671,673,674,675,677,679,680,682,684,686,687,688,690,692,694],{"id":639,"title":88,"slug":89},"R5lLOBsgQS2lNykLgi8HDg",{"id":641,"title":94,"slug":95},"KbITX_PEQceaeUp06OiS9w",{"id":643,"title":100,"slug":101},"Nsk7vKcYSyu2x5rM4Ep4EA",{"id":645,"title":103,"slug":104},"dKNg4ErFRdCiW0nI62JFsg",{"id":647,"title":106,"slug":107},"ahNk8g5CTniO0RFSiUMKdw",{"id":649,"title":112,"slug":113},"bzwllkOISbO03vs7biokKg",{"id":651,"title":118,"slug":119},"d41pHmoERx6CrZzVNA0o6g",{"id":603,"title":121,"slug":122},{"id":654,"title":130,"slug":131},"VmWlgG2TRMOci5fL_vFv4A",{"id":656,"title":166,"slug":167},"M-2c8S9JRjueMfnE50c6IQ",{"id":658,"title":196,"slug":197},"dsJLDTfCQ4CcqtK85K-KeA",{"id":660,"title":202,"slug":203},"FA8iWI0RQIu7ESku5byo5A",{"id":662,"title":250,"slug":251},"I0YnubGxQxOO6ZKcqlgSbQ",{"id":664,"title":253,"slug":254},"Kukjxj59RLCIyLcQXBbtAA",{"id":605,"title":256,"slug":257},{"id":667,"title":313,"slug":314},"YDyn_12AQvmlwyF5omxT7g",{"id":607,"title":316,"slug":317},{"id":670,"title":319,"slug":320},"FPNDmc0tQAKMv9dg8Fch-A",{"id":672,"title":340,"slug":341},"Zi40i8o5Qy2Np_wC7fx7Cw",{"id":609,"title":385,"slug":386},{"id":611,"title":388,"slug":389},{"id":676,"title":391,"slug":392},"fczW3a5pSE2Y0QeyPxjqfQ",{"id":678,"title":397,"slug":398},"dmDOmY7MSvaRmwXPzcAIEA",{"id":615,"title":442,"slug":443},{"id":681,"title":445,"slug":446},"Tfx-nnuIQO-K4-hJxAjs7g",{"id":683,"title":478,"slug":479},"SOqwXjURQHmsZccsrd-sZw",{"id":685,"title":490,"slug":491},"BWCuSxHeQiKNuXAUBo_BXA",{"id":617,"title":502,"slug":503},{"id":619,"title":514,"slug":515},{"id":689,"title":538,"slug":539},"Iau-f1QdSACi8GqxK09_Sg",{"id":691,"title":553,"slug":554},"ZWaWOx9mRTii4r0a-3Ap8w",{"id":693,"title":556,"slug":557},"VvBr996ASQaJJ5oW4yBgvg",{"id":695,"title":565,"slug":566},"X8KSk03GSPmLv_yaBFAztA",{"id":605,"slug":257,"alternativeVersions":697,"seoTitle":701,"seoDescription":702,"categories":703,"keywords":707,"title":256,"structuredText":708,"relatedArticles":890,"embedding":892,"trackName":583,"trackingBreadcrumbTitle":583},[698,699],{"locale":576,"slug":257},{"locale":578,"slug":700},"74-comment-suivre-les-sources-dinscription-dans-livestorm","Track Registration Sources in Livestorm Effectively","Learn how to track registration sources in Livestorm using UTM parameters. Improve your webinar analytics and boost marketing efforts with this guide.",[704,705,706],{"id":622},{"id":622},{"id":585},"registration tracking, Livestorm sources",{"blocks":709,"links":733,"value":734},[710,715,723,727],{"__typename":711,"id":712,"ofType":713,"content":714},"SupportCalloutRecord","BgU-yiOFRD6pkIwFrinJqg","info","\u003Cp>Watch our help video and discuss with our community here:\u003C/p>\n\n\u003Cp>\u003Ca href=\"https://community.livestorm.co/t/track-registration-sources-via-utm-parameters-with-an-iframe/1151\">Livestorm Community\u003C/a>\u003C/p>\n\n\u003Cp>You'll learn how to easily track your registration sources using UTM parameters within an embedded iframe on your own website 🎥\u003C/p>\n",{"__typename":716,"id":717,"image":718,"maxWidth":598},"SupportImageRecord","IMtjAnFhRL-0JDBNOKouHA",{"alt":719,"height":720,"url":721,"width":722},"utm",576,"https://livestorm.imgix.net/1127/1729147614-file-pq9lvsvap2.png",1632,{"__typename":724,"id":725,"content":726},"SupportTableRecord","P3eRKPTUSQ2QXMdLPOnZpw","\u003Ctable border=\"1\" style=\"border-collapse: collapse;\">\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>UTM Source\u003C/td>\n\u003Ctd>Identifies a search engine, newsletter name, or other source.\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Ccode>utm_source\u003C/code> \u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>utm_source=google\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>UTM Medium\u003C/td>\n\u003Ctd>Identifies a medium such as email or cost-per-click.\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Ccode>utm_medium\u003C/code> \u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>utm_medium=email\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>UTM Term\u003C/td>\n\u003Ctd>Used for paid search. Used to note the keywords for this ad.\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Ccode>utm_term\u003C/code> \u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>utm_term=demo+sales\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>UTM Content\u003C/td>\n\u003Ctd>Used for A/B testing and content-targeted ads. Used to differentiate ads or links that point to the same URL.\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Ccode>utm_content\u003C/code> \u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>utm_content=logolink \u003C/p>\n\u003Cp>or  utm_content=textlink\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>UTM Campaign\u003C/td>\n\u003Ctd>Identifies a specific product promotion or strategic campaign. \u003C/td>\n\u003Ctd>\n\u003Cp>\u003Ccode>utm_campaign\u003C/code> \u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>utm_campaign=spring_sale\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>",{"__typename":716,"id":728,"image":729,"maxWidth":598},"EkqOroHCRbGwAAhcqQUYVw",{"alt":719,"height":730,"url":731,"width":732},677,"https://livestorm.imgix.net/1127/1729148265-file-wbrocnbu4m.png",1011,[],{"schema":735,"document":736},"dast",{"type":737,"children":738},"root",[739,741,747,772,773,779,783,787,808,809,813,821,828,835,841,847,873,877,881,885,886],{"item":712,"type":740},"block",{"type":742,"children":743},"paragraph",[744],{"type":745,"value":746},"span","In Livestorm , you can track the source of all your registrations, just like you would do with your campaign Adwords or Facebook Ads. ",{"type":742,"children":748},[749,751,755,757,761,763,766,767,770],{"type":745,"value":750},"When someone registers on the registration page (e.g.  app . livestorm . co /acme/my-webinar) ",{"type":745,"marks":752,"value":754},[753],"strong","we automatically capture any UTM parameters. ",{"type":745,"value":756},"Then you can display the source of registration for each participant in your ",{"type":745,"marks":758,"value":760},[759],"highlight","event dashboard",{"type":745,"value":762}," > ",{"type":745,"marks":764,"value":765},[759],"active columns",{"type":745,"value":762},{"type":745,"marks":768,"value":769},[759],"traffic data",{"type":745,"value":771},".",{"item":717,"type":740},{"type":774,"level":775,"children":776},"heading",2,[777],{"type":745,"value":778},"What are UTM parameters?",{"type":742,"children":780},[781],{"type":745,"value":782},"UTM parameters are tags (or \"parameters\") that you add at the end of a URL. When someone clicks on a URL with UTM parameters, those parameters are sent back to your analytics solution ( e.g.  Google Analytics, or Livestorm in this case). ",{"type":774,"level":775,"children":784},[785],{"type":745,"value":786},"How do I add UTM parameters?",{"type":634,"style":788,"children":789},"bulleted",[790,802],{"type":791,"children":792},"listItem",[793],{"type":742,"children":794},[795,797],{"type":745,"value":796},"You can use a tool like this one: ",{"url":798,"type":799,"children":800},"https://ga-dev-tools.appspot.com/campaign-url-builder/","link",[801],{"type":745,"value":798},{"type":791,"children":803},[804],{"type":742,"children":805},[806],{"type":745,"value":807},"You can create and add them yourself. See the table and examples below 🙂",{"item":725,"type":740},{"type":774,"level":775,"children":810},[811],{"type":745,"value":812},"Examples",{"type":742,"children":814},[815,819],{"type":745,"marks":816,"value":818},[817],"code","1",{"type":745,"value":820},"If you sent out an email campaign for your product demo, you could add a link as follows: ",{"type":742,"children":822},[823,825],{"type":745,"value":824},"https://app.livestorm.co/acme/my-webinar ",{"type":745,"marks":826,"value":827},[753],"?utm_medium=email&utm_campaign=campaign1",{"type":742,"children":829},[830,833],{"type":745,"marks":831,"value":832},[817],"2",{"type":745,"value":834},"If you have a banner ad with a 3000px width on a website header sidebar , you could use: ",{"type":742,"children":836},[837,838],{"type":745,"value":824},{"type":745,"marks":839,"value":840},[753],"?utm_source=acme&utm_medium=3000banner",{"type":742,"children":842},[843],{"type":745,"marks":844,"value":846},[845],"underline","Here are a few useful resources:",{"type":634,"style":788,"children":848},[849,857,865],{"type":791,"children":850},[851],{"type":742,"children":852},[853],{"url":854,"type":799,"children":855},"https://learn.g2.com/utm-codes",[856],{"type":745,"value":854},{"type":791,"children":858},[859],{"type":742,"children":860},[861],{"url":862,"type":799,"children":863},"https://support.google.com/analytics/answer/1033867?hl=en",[864],{"type":745,"value":862},{"type":791,"children":866},[867],{"type":742,"children":868},[869],{"url":870,"type":799,"children":871},"https://neilpatel.com/blog/the-ultimate-guide-to-using-utm-parameters/",[872],{"type":745,"value":870},{"type":774,"level":775,"children":874},[875],{"type":745,"value":876},"How do I track UTM parameters with an iframe?",{"type":742,"children":878},[879],{"type":745,"value":880},"Embedded the registration form or the company page somewhere else? You can also track UTM parameters if you're using an iframe. ",{"type":742,"children":882},[883],{"type":745,"value":884},"In order to do this, make sure to add the UTM parameters in the iframe, before embedding your form or page somewhere else:",{"item":728,"type":740},{"type":742,"children":887},[888],{"type":745,"value":889},"This is necessary, otherwise the UTM parameters won't be 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